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Sport Marketing Manager 4407

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Job Description

  • The role includes overall responsibility for managing 888sport outbound marketing in both online and offline channels
  • The role requires E2E management from marketing strategy definition to 360 execution of the brand messages while achieving the unit acquisition KPI’s
  • The role involves marketing execution across both offline channels like TV, print, sponsorships, PR and online channels: affiliates, MB, SEM, SEO and social
As a Sport Marketing Manager at 888, you will be responsible for:​
  • Full responsibility of all acquisition activities according to defined KPI’s
  • Initiate and execute offline marketing activities in all channels – press, TV, partnerships, etc
  • Lead the unit plans with the internal media team and external marketing agencies – media, creative, social, PR
  • E2E management of 888sport football clubs sponsorships
  • Budget planning
  • Managing the affiliation channel including partnerships, new leads, negotiations and business transactions
  • Matrix Management of dedicated online acquisition channels –SEO, SEM, MB and social
  • Managing the 888sport site, focused on acquisition and conversion activities for achieving optimum funnel results
  • Initiating new bonus schemes for better performance
  • Performance analysis, process optimization and providing recommendations for market level and business partner goals

Job Requirements

This job is for you only if you have:
  • ​Talented and passionate ‘Marketer’
  • Senior managerial experience in online industry acquisition and marketing
  • Sport fan (preferred fanatic)
  • ‘Sales oriented’, driven by performance
  • Familiarity with the online gaming industry
  • Proven experience in analyzing quantitative data and drawing conclusions
  • Excellent leadership and proven skills for managing projects and matrix teams
  • Bachelor’s degree in the field of Business Management/ Industrial Management /Economics
  • English – mother tongue level

Send your CV

Only suitable applications will be considered and confidentiality will be ensured at all times